Artist/Producer frequencyexclusive releases new visuals “Sheets On Fire”, the second single off the debut project entitled “Pretty Pussy & Sunsets” which is set to release February. Ammbush, Creative Director of Drums & Ammo was introduced to frequencyexclusive 10 years ago after the release of a song/video FE produced, "Brand Spanking New" (PSD featuring Symba). Drums & Ammo connected with frequencyexclusive for an exclusive (pun intended) interview covering his upbringing, influences and some of his journey as an Artist fine tuning his Life and craft.
FE: My name is frequencyexclusive aka exclusive. The majority of my childhood was spent between Oakland & Vallejo, CA. … I started doing music around the age of 16, wearing various hats from engineering, producing, & management. Currently I’m involved in the curation of making you move to soulful house grooves. Family & the culture are my greatest influences. My Uncle was heavy into Motown & Jazz while my Aunt would DJ for the block out her window. The energy was there and I’d see entertainers in the city consistently working. That was all I needed.
DNA: Is Sheets On Fire" a single or part of a bigger project?
FE: “Sheets On Fire” is the second single off the debut project entitled “Pretty Pussy & Sunsets” which is set to release February of 23’. Eclectically, it’s a House/ Jazz Electronic masterpiece featuring some of the nicest to ever do it.
DNA: As an Artist/Producer who established himself in the music community/Culture of Hip Hop in the Bay Area, what led to your evolution and your current Artistic output?”
FE: The energy gets compounded every year! I built my first recording studio in Oakland around the time of the hyphy movement and creatively, I’ve been blessed to work with a plethora of talented brothers and sisters in the Industry. When the Pandemic hit, I would make my own records to pass time… and that’s when the beast woke lol, so here we are.
DNA: Some artists tend to avoid those type of discussions dealing with evolving creatively, was there a particular moment that made you decide to change your creative direction?
FE: In hindsight, vibrations program thought and emotion. It got to the point where the majority of the music I was digesting was — negative. The world needs a greater outlook in our current times, these people need hope not depression. I then had to make the decision, and I started to make my own feel-good records for balance. I went back to the essence, and started recording love memoirs.
DNA: What’s next? Shows, more music/projects, other productions?
FE: Too much to tell but I can say that Im currently planning a tour for Summer 23’. Merchandise will be available soon via www.frequencyexclusive.com and our Sunset Live excursion will be available soon featuring some of the nicest upcoming artists. In respect, those artists will also be dropping projects and just keeps going, full rotation.
DNA: Can you break down the production credits for the song (music + video production)
FE: Production of the record was handled by myself. It features legendary guitarist Shogun and artist Sir Ryly who provided keyboards. The visual for the record was directed by Gadget for Grand Productions Media, whose a mastermind behind the camera.
Shout out to frequencyexclusive for taking the time out to build with the Drums & Ammo community. Catch frequencyexclusive's upcoming project "Pretty Pussy & Sunsets" landing February 2023. #DNA